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Updated: Jul 18, 2026
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| Certification Vendor: | |
| Exam Name: | Google Ads Search Certification (formerly AdWords Search Advertising) |
| Exam Number: | Google Ads Search Certification |
| Exam Format: | Multiple choice, Multiple select |
| Exam Duration: | 75 minutes |
| Exam Price: | USD 0 |
| Real Exam Qty: | Approximately 50 |
| Passing Score: | 80% |
| Certificate Validity Period: | 1 year |
| Related Certifications: | Google Ads Display Certification Google Ads Video Certification Google Ads Measurement Certification Google Ads Apps Certification |
| Available Languages: | English, Spanish, French, German, Portuguese, Japanese, Chinese |
| Sample Questions: | Google adwords-search Sample Questions |
| Exam Way: | Online via Google Skillshop (self-paced, non-proctored) |
| Pre Condition: | No formal prerequisites required; basic knowledge of digital marketing recommended |
| Official Syllabus URL: | https://skillshop.withgoogle.com |
| Section | Objectives |
|---|---|
| Search Campaign Fundamentals | - Account and campaign structure
|
| Keyword and Audience Targeting | - Audience targeting
|
| Bidding and Budget Management | - Bidding strategies
|
| Measurement and Optimization | - Optimization techniques
|
| Ad Creation and Assets | - Responsive Search Ads
|
1. Beth is advising Mark on his online business and his SEO and SEM goals. Mark has identified his first goal of search engine marketing: to get people to sign up for his free newsletter. Beth agrees that this is a good goal. What term should Beth and Mark use to describe their goal in this instance?
A) Client
B) Direct response
C) Branding
D) Conversion
2. You have created a Google AdWords ad using the keyword [oil painting] for your advertisement.
Which of the following searches would most likely cause your ad to be displayed on Google?
A) Any phrase with the keyword oil painting, such as old oil paintings
B) Paintings in Oil
C) Oil Painting
D) Watercolor painting
3. Which of the following tools is used to manage multiple Google AdWords accounts?
A) Picasa
B) Keyword Tool
C) My Client Center
D) Campaign Manager
4. Jerry has downloaded and installed the Google AdWords editor. He manages many ads for his company, but the web address for his company is changing. He needs a way to quickly and accurately edit the destination URL for his company's Google AdWords ads, without having to edit them each, individually. What's the best way for Jerry to edit the entire destination domain for his company?
A) Because Google needs to approve destination URL changes, Jerry will have to use the online Google AdWords editor, and wait for Google's approval.
B) Jerry can do this through the Google AdWords editor, with the Advanced Editing Tools and the Advanced URL Changes option.
C) Jerry can do this through Google AdWords editor and the Campaign Manager.
D) Jerry can do this through the Google AdWords editor through Campaign Manager;by choosing all campaigns and then editing the domain URL for all campaigns.
5. You are explaining the process of Google Query to a client. The client wants to understand how Google can create a tiny explanation and introduction of each website before you actually click on the link. Where does Google store the snippets of information that describe each entry in a search result?
A) Google web server
B) Doc server
C) Index servers
D) Directly from the web page
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: C | Question # 3 Answer: C | Question # 4 Answer: B | Question # 5 Answer: B |
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